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Keep focused on one area and look deeper, what you love will naturally
define your style. Process comes first, everything else later. Though
in the overall creative process keep open to new avenues -
unanticipated moments of grace. Vision precedes execution: imagination
is primary but focused discipline, planning and craft skills are vital
to translate a latent image into a real one. The initial priority is
always exclusive: attend to the work. My art works usually involve a team to make the props, model and style; however, the Quanta images simply involved a camera. My personal and commercial work were always in parallel - there was a constant cross-over of skills. For example, I shot a black & white series called Infra using an infrared-only sensitive sensor. I would love the opportunity to apply this approach to avant-garde fashion. |
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